Embedded & Power Semiconductor Solutions for Automotive, Industrial & IoT
About Renesas Electronics Corporation
Founded in 2002 (operations starting in 2010), Renesas Electronics is a leading Japanese semiconductor company headquartered in Tokyo. Formed through the merger of NEC Electronics and Renesas Technology (the semiconductor units of Hitachi and Mitsubishi Electric), the company focuses on embedded processing and power solutions with unmatched quality and system-level expertise.
As of mid-2025, Renesas employs over 21,000 professionals globally and offers a broad product lineup serving automotive, industrial, infrastructure, IoT and communications markets.
Product Categories
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Design Consultancy & Engineering Support
At McKinsey Electronics, our team ensures seamless integration of Renesas technologies:
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Device Selection & Architecture Guidance: Optimize system design with the right mix of MCUs, analog components, and power ICs suited for embedded, automotive, industrial or IoT applications.
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Embedded Design Enablement: Support with firmware integration, real-time control, secure boot, power sequencing and motor control for high-performance embedded systems.
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Safety & Certification Collaboration: Engineering assistance for functional safety (ISO 26262), automotive compliance and industry-standard certifications.
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Sustainability & Lifecycle Planning: Strategic alignment with Renesas’ eco-design initiatives, long-term product availability and evolving market standards.
Why Choose McKinsey Electronics
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End-to-End Semiconductor Expertise: From automotive-grade MCUs to precision power modules and analog IQ, we tailor solutions across system domains.
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Embedded System Excellence: Strong experience with real-time embedded systems, power-constrained IoT and industrial automation applications.
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Automotive & High-Reliability Focus: Deep knowledge of standards, safety, and quality engineering for automotive and industrial deployments.
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Accelerated Development Pathways: Fast prototyping, pre-certified reference implementations, and component lifecycles designed for long-term OEM support.
Let’s Build the Future Together
Planning next-gen automotive control platforms, industrial automation or IoT systems?
Contact McKinsey Electronics today to explore how Renesas’ embedded and power semiconductors can power innovation in your product roadmap.
Recent Products
RA6M5 Series
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32-bit Arm® Cortex‑M33 MCU with TrustZone®, 1-2 MB Flash, 64KB SRAM, Dual CAN-FD, Ethernet MAC, tailored for secure IIoT and industrial connectivity.
SL81601FRZ
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60 V true bidirectional 4-switch synchronous buck-boost controller (4.5–60 V VIN, 0.8–60 V VOUT), peak & average current sensing both ends, 100–600 kHz, extensive protections. Ideal for industrial, telecom and automotive backup/UPS designs.
Featured Product Categories
Low-Power Microcontrollers for Super-Low-Power IoT Applications
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RL78/G13 microcontroller family, featuring ultra-low-power operation (sub-microamp standby), built-in RTC, 10-bit ADC, I²C/SPI/UART interfaces and IEC 60730 (safety) support. A powerful, cost-effective choice for battery-operated consumer devices, home automation sensors and energy-harvesting IoT endpoints
Sensor Signal Conditioning & Interface ICs
Automotive-grade sensor signal conditioner with I²C interface. Designed for bridge sensors, it offers integrated linearization, temperature compensation and offset/spanning adjustments. Comes in an AEC-Q100–qualified SSOP-14 package, ideal for vehicle-linked sensing platforms like pressure, torque or temperature monitoring.
